A product manager is a person who is responsible for the meticulous optimisation of one or more products/services of a business in order to bring more revenue. The Product Manager identifies consumer problems or a market gap and builds the product or services to achieve organisational goals. The product manager leads a team to develop ideas with the aim of generating profits. It is a versatile role where the product manager looks into every book like operations, product development, user experience, and marketing, and builds different strategies to deliver the right product to the consumer. Some common responsibilities of product managers include setting the product strategy and roadmap, defining and prioritising features, and gathering and analysing market and customer data.
Skills Required for Product Managers
Product managers require a wide range of skills to excel in their careers, Some key skills for product managers include:
1. Communication
Effective communication is important for the product manager role because it helps the product manager to convey the product vision, strategy, and roadmap to team members and other employees. As a part of product development product manager has to communicate with consumers, the marketing department, and the operations department. effective communication skills are critical for a product manager to be able to successfully lead the development of a product and drive its success in the market.
2. Leadership
Leadership is of the important skills that employers want. Product managers are responsible for leading teams and ensuring that everyone is working towards the same goals. This requires strong leadership skills to motivate and coordinate team members. Strong leadership skills can also help product managers to build strong relationships with their team which can be crucial for success in the role.
3. Time management
Time management is important for product managers because they continually have to juggle multiple tasks, so time management can help product managers save a lot of time and resources. Effective time management is a critical skill for product managers as it helps them to stay organized, meet deadlines, enhance productivity, and lower stress.
4. Problem-solving
Problem-solving is important for product managers because they often have to identify and solve a wide range of problems in order to successfully deliver their products. strong problem-solving skills are essential for product managers as they help them to navigate the complex and dynamic environment of product development and deliver successful products.
Courses & certification for the product manager
5. Delegation
Delegation is the process of assigning tasks and responsibilities to other team members. It is an important skill for product managers because it allows them to make the most effective use of their time and resources. delegation is an important skill for product managers because it allows them to be more effective and efficient, and to build a stronger and more capable team.
How to Be a Productive Product Manager (Tips)
Being a productive product manager requires a combination of effective time management, strong organizational skills, and the ability to prioritize tasks. Here are a few tips for being a productive product manager:
Set clear goals and priorities:
As the product manager you must identify the important tasks and prioritise them. and classify your tasks according to their importance and urgency.
Use your time effectively:
Plan your workday and schedule time for the most important tasks. Avoid distractions and minimize interruptions by reducing the usage of mobile.
Streamline your workflows:
In the day-to-day task as a product manager, there is some simple and repetitive tasks that may occur on a daily basis then try to automate those tasks to save a lot of time.
Delegate tasks:
As the product manager you must have to learn to Identify tasks that can be delegated to team members and give them the authority to take ownership of those tasks.
By following these tips, you can be a more productive product manager and achieve better results for your team and organization.
Product Manager Job Responsibilities
Product managers are responsible for the development and success of a product. They work with departments within the organization to identify customer needs, define the product vision, and manage the product roadmap.
Some of the responsibilities of a product manager include:
Product managers are responsible for making a roadmap and strategies to deliver the product.
As part of their work product managers define their work for other teams and prioritize the work according to the needs of that product.
Product managers are involved in identifying customers’ needs, and in order, to do that they are often in data analyzing market and customer data.
Working with design and engineering teams to develop and launch new products. Product managers are involved in the design of the new product so they have to work with design and engineering teams in order to successfully launch the product.
Product managers have to Collaborate with different departments within the organization like marketing, sales, and customer service teams to identify customer needs.
In the process of developing a new product, product managers are given the budget and resources so that budget they have to develop the product. In order to successfully carry out the development process product managers have to manage budgets and resources.
Product managers are linked between top board members and other departments and are responsible for making decisions.
Product managers often play a central role in the development and success of a product, and their responsibilities can vary widely depending on the size and type of organization they work for.
Product Manager Types
| Product manager types | Role and responsibilities. |
| Technical Product Manager | Technical product managers are the one who works closely with the engineering and design teams to develop the right product which fulfils the need of the customer and deliver the product on time. To become a technical product manager, one must be proficient in understanding the technology behind product development. |
| Platform Product Manager | A platform product manager as the name suggests is one who is involved in the development of an assembly line and product platform, which is a foundation on which other products or services can be built. they also work closely with engineering teams to ensure the production is smooth. |
| Growth Product Manager | A growth product manager is responsible for driving user acquisition and engagement for a product. They use data and experimentation to identify and optimize growth opportunities. |
| Consumer Product Manager | A consumer product manager is responsible for the development and success of a product that is intended for use by consumers. They work with marketing and design teams to ensure that the product meets the needs and preferences of the target audience. |
Average Salary of Product Manager
The salary of a product manager in India can vary widely rely on different factors like industry, company size, location, and the individual’s level of experience and education. According to data from Glassdoor, the average salary for a product manager in India is approximately INR 15,00,000 per year.
| Work Experience | Product Manager Salary in India |
| Fresher | INR 15,00,000 |
| 2-3 Years | INR 24,00,000 |
| 5-6 Years | INR 28,00,000 |
It is also worth noting that product manager salaries can vary significantly based on the individual’s level of experience and education. Those with more experience or advanced degrees might command higher salaries than those who are just starting in their careers.
Product Manager Salary in Top Indian Cities:
| City | Annual Salary |
| Pune | INR 18,00,000 |
| Delhi | INR 15,00,000 |
| Gurgaon | INR 15,00,000 |
| Bangalore | INR 19,00,000 |
| Mumbai | INR 12,00,000 |
Average product manager salary in google, KPMG:
According to data from Glassdoor, the average salary for a product manager at Google is approximately INR 24,00,000 per year. It is worth noting that this is just an average, and actual salaries can vary depending on a number of factors such as the individual’s level of experience, education, location, and other factors.
The salary of a product manager at KPMG, a global professional services firm, can vary depending on various factors. According to data from Glassdoor, the average salary for a product manager at KPMG is approximately INR 22,00,000 per year.